Supporting independent hotels + event-based businesses by helping them find & embrace their innate uniqueness.

Offering branding, marketing strategies and operational planning for guest experiences through transformative programs providing accountability, supportive team marketing, administrative support & educational resources.

 Your business brand is what other people say it is.

Kaleigh enables you paint the vision, take control of your narrative and implement strategies to improve your operations and attract the customers & guests you want.

Kaleigh Wiese & her Méldeen & ODE teams guide clients in pursuit of their own personal & business goals. They help clients define and build confidence in strengths, leadership in communities, wellness practices to refill cups with balance, and create action-oriented marketing strategies to reach financial goals.

Kaleigh and her clients have proudly been featured in & partnered with:


Every business has an innate uniqueness.
Let yours shine to your ideal clients through building confidence in your process, brand voice, graphic visuals and customer experience in totality.

“I’ve proudly worked alongside 1000+ business owners in my two decades of work.”

Kaleigh is an intuitive problem solver, creator, coach, entrepreneur, and educator focused on providing actionable resources that allow your business to thrive at every touchpoint.


She, and her team, use action-focused intentionality in their approach to branding & business growth. Bringing psychology-driven theories and building pragmatic marketing roadmaps to your unique needs based on location, revenue goals, and ideal client.


Their best work is walking alongside a business as a consultant and and fractional CMO. Be sure to check out the 6 month program.

“You continue to surprise me with all of your talents. I’m so thankful that we are able to collaborate at this level and have become friends in the process. You and your team continue to knock it out of the park.”

Sarah Stacey Interiors // Interior Designer & Project Partner

Are you ready to begin a new chapter in business?

With strategy, you can…

1. Align with and attract the clients who may not know you exist yet

2. Position your brand as a leader in your market to share your high-tier value and meet revenue goals

3. Determine how you want to approach your next chapter with focus and intention

4. Help shape how others talk about your business and gain opportunities for collaboration


Ways to support you

One-on-One Brand & Property Audits

Kaleigh sees herself as her clients' mirror. A Brand Audit call allows her to see the holes in a business’ process and build a custom roadmap that fill in the gaps to meet desired goals. An audit helps you gain authentic confidence in who you are becoming and the strategy to let your unique business & brand voice shine.

Owners Representation & CMO Programs

Partial supportive coach, advocating business advisor and essentially your own personal part-time CMO team. In Kaleigh’s two decades of entrepreneurship, working alongside 1000’s of business owners across many growth (or stagnant) stages, this one-on-one offering is the most impactful way to work together.

ODE Hospitality Experiences

  • Operational Consulting & Strategy

  • Purveying & Sourcing

  • Guest Experience Design & Accessories

  • Partnership Management

  • PR Events

“Kaleigh brings such a positive energy and presence to the speaking stage with incredible perspective and extensive experience that she always turns into a thoroughly relatable talk — no matter her audience.”

Emilie Smith // The Knot Worldwide