We are going into the busiest season for event professionals (we see you, Spring), it’s easy to get overwhelmed by your business plans and goals. And while we all know that setting clear boundaries and expectations is crucial for success, let’s be real: it’s a lot easier said than done — that’s why I’ve compiled my top tips for you below!

Did you know if you are booking over 60% of clients you send pricing to, it’s time to raise prices? It’s addicting to get told “yes”, even when we are being undervalued and underpaid for our unique offerings. But the truth is…

Your ideal client is more than just an aspirational customer. You need to have strategy and know how to speak to & attract your ideal clientele and have a workflow that makes it stress-free for all involved. When you can truly get into the mind of the buyer and understand how you can solve their problems… it allows for an incredible impact on conversion & connection with little time or effort!

Using the right imagery can help you get the sale and is worth putting in the time and attention. Our potential clients remember 80% of what they see as opposed to 20% of what they obtain by reading. I am all about giving you the information you need to know so you are empowered to know what works best so you don’t have to question it!